Featured on Marketing (March 2010 issue) and marketing-interactive.com, New Digital Noise shares its view on integrating Social Media, Digital OOH, and Mobile platform for its clients.
http://www.marketing-interactive.com/news/18378
By Adaline Lau: March 12, 2010
Samsung TV launched a mobile campaign for its new of iDTV. The 6-weeks campaign includes banner placements on CSL & CTM portal with direct link to its mobile site. The click through rate reached 0.72% (CSL) and 1.76% (CTM) to further strengthen the increasing effectiveness of mobile promotion campaign.
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